Archive for category Videos

Cracking the Social Media Egg with @PixelMEDIA’s Thomas Obrey

Video: Cracking the Social Media Egg with PixelMEDIA’s Thomas Obrey Here’s a transcript of the conversation: Cracking the Social Media Egg: Don: How’s it going today TJ? TJ: It’s going great. You guys are in my office, so it must be good. Don: Yeah, it’s a neat place. Lot’s of toys in here.   So TJ, [...]

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The Art of Building Community – Keep The Conversation Going @MusicHall

Purposefully Building Community My hat is off to the Portsmouth Music Hall for their extraordinary purposefulness in building community: Portsmouth NH’s historic downtown district and the whole New Hampshire seacoast region benefit from the role that the Music Hall plays in building business for the local community. In this 4.5 minute video, Monte Bohanan, the [...]

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How to Capitalize on the Zero Moment of Truth with Email Marketing

  In this video: Don F Perkins is talking with Christopher S Penn – Director of Strategy with Whatcounts. Topic: Google’s “Zero moment of truth” and how to use it in email marketing. Don F Perkins: Chris, I was reading your blog the other day about “Winning the zero moment of truth.” Can you walk us [...]

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Content Marketing – You Don’t Buy Like That, Why Are You Trying To Sell Like That?

Last year I talked with Mike Volpe and Mark Roberge at Hubspot to find out why companies looking to grow quickly need to focus more on content marketing. Check out this two minute video that asks the pointed question: You Don’t Buy Like That Anymore, Why Are You Still Trying To Sell Like That? Me: [...]

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Got Innovation and Creativity? – How to Grow a Great Idea

 Innovation and Creativity Does Not Live in a Vacuum I had an awesome time talking with Josepf Haslam the other day about this. What a great mind and conversationalist. Thanks Josepf! Got innovation and creativity in your business? Josepf Haslam of Dragonsearch Marketing and Don F Perkins of Localedge Media talk about some recent examples [...]

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Social Signals – What You Need to Know About Search Engine Rankings

Google’s promise to consumers is to provide the freshest and most relevant results to people who use their search engine. Social signals are beginning to play a huge role in B2B companies getting found by their customers. In this 5 minute video, Josepf Haslam talks about social signals (Facebook likes, Google+ 1′s, blogging, social sharing) and [...]

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Video Blog: Get Out Of Your Own Way With A Great Coach

Get Out Of Your Own Way With A Great Coach I recently received an email from Chris Brogan talking about having coffee and discussing coaching with Anthony Iannarino. I know both Chris and Anthony, but was not aware that they had ever met.  What a great opportunity to learn from the best. When learning the [...]

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Vital Design Takes a Holistic Approach to Brand Marketing via @dekoning

In this interview, Brian Dekoning, Director of Business Development and New Media at Vital Design unpacks the approach that they have used again and again to help small to medium consumer brands understand the right mix of emerging media and traditional marketing to get noticed and build revenue. Vital Design is a creative agency in [...]

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Achieve a More Predictable Forecast – Transforming Sales Outcomes With Inbound Marketing @Hubspot

In this video blog segment, Mark Roberge and Mike Volpe of Hubspot talk about changing the sales game using social media, micro sites, SEO and blogging to transform the sales forecast into a more predictable channel. share: Blog this! Bookmark on Delicious Digg this post Recommend on Facebook Share on fark Share on FriendFeed Share [...]

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The Science of Inbound Marketing @Hubspot – Reducing The Risk of Sales

Sales doesn’t have to be so risky. In this video interview, Mark Roberge and Mike Volpe explain the systems and research that make inbound marketing so much more predictable, cost effective and successful compared to traditional sales channels and lead generation. share: Blog this! Bookmark on Delicious Digg this post Recommend on Facebook Share on [...]

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