Archive for category Leadership
The Art of Building Community – Keep The Conversation Going @MusicHall
Posted by Don F Perkins in Leadership, Social Media, Videos on March 17, 2013
Purposefully Building Community My hat is off to the Portsmouth Music Hall for their extraordinary purposefulness in building community: Portsmouth NH’s historic downtown district and the whole New Hampshire seacoast region benefit from the role that the Music Hall plays in building business for the local community. In this 4.5 minute video, Monte Bohanan, the [...]
7 Great Business Lessons From The Founder of Drupal – Dries Buytaert
Posted by Don F Perkins in Business Strategy, Leadership, Unlearning on December 1, 2012
Last Thursday, Portsmouth NH’s tech social community got to hear from one of today’s most compelling business leaders : open source web development software company founder Dries Buytaert. He shared some history, some humor and some of the reasons why Drupal has become such a huge success. PixelMEDIA, the Portsmouth NH based digital agency hosted [...]
The Future of SEO?: Delight Your Customers
Posted by Don F Perkins in Content Marketing, Leadership on November 14, 2012
SEOmoz, the internet search software company from Seattle WA visited my area recently for an SEO mozcation. We got to hear great insights from founder and CEO Rand Fishkin, Joanna Lord – Director of Customer Acquisition and Retention, and a few others as they unpacked the future of SEO. It was the most well-organized, information-packed, [...]
What It Takes To Win – SBI Grows 50% Through Inbound Marketing
Posted by Don F Perkins in Business Strategy, Content Marketing, Leadership on October 31, 2012
This was the headline in my inbox this morning: “Professional Services Firm Grows 50% through Switch from Outbound to Inbound Marketing” It’s not surprising that SBI has realized tremendous growth from adopting an inbound marketing strategy. They have not only followed the Hubspot inbound marketing playbook to the tee, but they have also meticulously measured [...]
Success or Failure in B2B Sales Starts The Moment You Say “Hi.”
Posted by Don F Perkins in B2B Sales, Leadership on August 1, 2012
Success or failure in B2B Sales starts the moment you say “Hi.” Your tone of voice, your cadence, the connection between you and your prospect all starts with your initial greeting. It could go really well, or it can go terribly terribly wrong. Within those first few seconds, a prospect is already forming an opinion [...]
Anatomy Of A Healthy Inbound Marketing Funnel: Under The Hood @Hubspot
Posted by Don F Perkins in Content Marketing, Leadership, Videos on January 5, 2012
In this video interview, Mark Roberge and Mike Volpe unpack the well-oiled machinery that has churned out a 6015% growth rate (gross revenue) over the last three years and helped make Hubspot the second highest rated software company in the world. share: Blog this! Bookmark on Delicious Digg this post Recommend on Facebook Share on [...]
Sales Training Didn’t “Take”? Here’s 6 Ideas For Next Time
Posted by Don F Perkins in B2B Sales, Leadership on December 31, 2011
Recent estimates are that $20 Billion gets spent annually on sales training. (ASTD) How much of that provides returns you could write home about? In my experience, and according to many of my peers, it’s lost capital. For many companies, sales training is an annual or quarterly boondoggle that is anticipated, endured and then financially [...]
Are You Doing Everything You Can To Maximize Sales From Your Reps?
Posted by Don F Perkins in B2B Sales, Business Strategy, Leadership, Sales Productivity on November 12, 2011
So you’ve hired some hot shot sales reps, but are they fully equipped to maximize your investment in them? Here are eight things to think about to ensure top performance of your fun squad: 1. Does your compensation structure encourage the behaviors you want (not just the outcomes?) For example, does it include a focus on strategic goals [...]
3 Top Secrets To Greater Sales Productivity
Posted by Don F Perkins in B2B Sales, Leadership, Sales Productivity on October 22, 2011
What’s This Side Of The Car For? One day on the way to the store, my six year old son Matt said: “Dad, can I ask you something?” Yes son, you know you can ask me anything. He said: “What’s this side of the car for?” It was one of those moments I’ll never forget. [...]
Your Sales Role As a Noble Profession – Trends in Sales And Marketing Part 3 of 3
Posted by Don F Perkins in B2B Sales, Leadership, Sales Productivity, Videos on October 7, 2011
In this video interview, Matt and Trish Bertuzzi discuss some great ideas from their practice and experience on how to excel at sales. Thanks Matt and Trish for these great ideas for sales professionals! share: Blog this! Bookmark on Delicious Digg this post Recommend on Facebook Share on fark Share on FriendFeed Share on Linkedin [...]
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