Posts Tagged Twitter
How to Capitalize on the Zero Moment of Truth with Email Marketing
Posted by Don F Perkins in Content Marketing, Videos on February 22, 2013
In this video: Don F Perkins is talking with Christopher S Penn – Director of Strategy with Whatcounts. Topic: Google’s “Zero moment of truth” and how to use it in email marketing. Don F Perkins: Chris, I was reading your blog the other day about “Winning the zero moment of truth.” Can you walk us [...]
Social Media Marketing – What’s It Going To Take To Get You To Follow Me?
Posted by Don F Perkins in Content Marketing, Social Media on September 17, 2012
What Gives? Why Do We All Need So Many Followers? If you do a search on Google: “How to get more followers” you’ll get 676,000,000 hits. It seems that a large portion of society is on a hard driving quest to be “followed.” Someone in social media marketing has set this up as a big [...]
Social Signals – What You Need to Know About Search Engine Rankings
Posted by Don F Perkins in Social Media, Videos on June 2, 2012
Google’s promise to consumers is to provide the freshest and most relevant results to people who use their search engine. Social signals are beginning to play a huge role in B2B companies getting found by their customers. In this 5 minute video, Josepf Haslam talks about social signals (Facebook likes, Google+ 1′s, blogging, social sharing) and [...]
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