Comments on: Inbound Marketing Not All Created Equal – Behold the Hot Nonsense http://mindmulch.net/small-and-medium-business/inbound-marketing-hot-nonsense/ Content Marketing Sales Blog Sun, 19 May 2013 17:19:55 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Lauren http://mindmulch.net/small-and-medium-business/inbound-marketing-hot-nonsense/#comment-32498 Lauren Mon, 18 Feb 2013 09:26:16 +0000 http://mindmulch.net/?p=4096#comment-32498 Internet marketing nowadays is not that easy compare to few years back when acquiring links is so easy to do.

]]> By: Don F Perkins http://mindmulch.net/small-and-medium-business/inbound-marketing-hot-nonsense/#comment-30793 Don F Perkins Thu, 31 Jan 2013 23:13:08 +0000 http://mindmulch.net/?p=4096#comment-30793 No doubt. It’s startling how many companies don’t take the time or spend the money to convert their internet presence into a revenue generation component.

]]> By: Seocanyon@Ethical Seo Company http://mindmulch.net/small-and-medium-business/inbound-marketing-hot-nonsense/#comment-30487 Seocanyon@Ethical Seo Company Tue, 29 Jan 2013 02:24:29 +0000 http://mindmulch.net/?p=4096#comment-30487 I have always been an admirer of those who understand the importance of their brand.

]]> By: Don F Perkins http://mindmulch.net/small-and-medium-business/inbound-marketing-hot-nonsense/#comment-19431 Don F Perkins Wed, 10 Oct 2012 17:28:34 +0000 http://mindmulch.net/?p=4096#comment-19431 Robert,

agreed. it’s difficult to divorce emotion from decisions, because we are whole beings with emotions as well as intellect. I would even go so far as to say that most decisions start with emotional response. As for B2B decisions though, as many as 30 people may weigh in on the scorecard for prior to a selection and purchase.. Most of that moves from emotion to logic and back again, but the balance sheet wins most times. Wouldn’t you agree?

]]> By: Robert Tyson http://mindmulch.net/small-and-medium-business/inbound-marketing-hot-nonsense/#comment-18923 Robert Tyson Sat, 06 Oct 2012 20:38:26 +0000 http://mindmulch.net/?p=4096#comment-18923 The problem, as you’re well aware I’m sure Don, is that people make emotional buying decisions rather than rational ones. No-one needs the latest car when they’ve got a perfectly good one in their garage. My wife doesn’t need a £400 handbag – a plastic bag has much the same functionality (at least that’s my argument!). People buy these things because they fulfill an emotional need – in this case the need for business owners to feel they’re dynamic, forward-thinking individuals who move with the times. That’s what’s going on here, in my view.

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