Archive for December, 2011
Sales Training Didn’t “Take”? Here’s 6 Ideas For Next Time
Posted by Don F Perkins in B2B Sales, Leadership on December 31, 2011
Recent estimates are that $20 Billion gets spent annually on sales training. (ASTD) How much of that provides returns you could write home about? In my experience, and according to many of my peers, it’s lost capital. For many companies, sales training is an annual or quarterly boondoggle that is anticipated, endured and then financially [...]
Why Small Sales Tactics Don’t Work in B2B Sales
Posted by Don F Perkins in B2B Sales on December 20, 2011
I finally finished reading Neil Rackham’s SPIN Selling research and I think you’ll agree his findings are quite interesting. His research points out great differences between successful simple sales calls and successful complex B2B sales calls: Small or Simple Sales Seller asks questions to establish facts about the client’s business situation. Seller offers features [...]
Authenticity – The Cornerstone of Social Media – Thomas Obrey, PixelMEDIA
Posted by Don F Perkins in Content Marketing, Social Media, Videos on December 16, 2011
In this video interview, Thomas Obrey of PixelMEDIA shares his thoughts, his personal and professional experience regarding the importance of being authentic on social networks. share: Blog this! Bookmark on Delicious Digg this post Recommend on Facebook Share on fark Share on FriendFeed Share on Linkedin Share on Posterous share via Reddit Share with Stumblers [...]
The Feng Shui of Selling – How I Doubled My Success In Two Weeks
Posted by Don F Perkins in B2B Sales, Sales Productivity on December 7, 2011
Over the past few weeks, I’ve doubled my productivity. No, I didn’t hire an extra person. No, I didn’t buy some new software tool or take some amazing whiz bang training class. What did I do? I stopped trying to sell! Here’s what I mean: Problem: I used to try and suggest things to customers. More times than [...]




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